
UAE Leads AI Innovation in Telecom with Launch of Region’s First Arabic AI for Customer Experience Transformation
½ñÈճԹϒs 6G Research Center, UAE telecom provider du, Microsoft, and the International Telecommunication Union (ITU) have jointly announced the official launch of TelecomGPT-Arabic, a breakthrough generative AI model purpose-built for Arabic-speaking users across the world.
This first-of-its-kind sovereign Arabic-language telecom assistant is designed to understand and resolve real-time network and device issues through intelligent, culturally fluent dialogue, setting a new standard for personalized, human-centric customer care.
TelecomGPT-Arabic offers unique advantages. It is developed and trained in the region, for the region — ensuring linguistic precision and cultural relevance. Built on collaborative innovation and global best practices through ITU’s AI for Good ecosystem, TelecomGPT-Arabic empowers telecom providers to deliver instant, intelligent, and locally aligned support.
Professor Merouane Debbah, Founding Director, 6G Research Center, Khalifa University, said: “TelecomGPT-Arabic is the result of a strong partnership between Khalifa University’s 6G Research Center, du, Nokia, Microsoft, and ITU. It showcases how locally trained AI models can transform the telecom landscape by offering culturally aware, real-time support to Arabic-speaking users. This is a foundational step toward building sovereign AI capabilities in the region.â€
Saleem AlBlooshi, Chief Technology Officer, du, said: “At du, we are proud to champion the development of TelecomGPT-Arabic as a step toward inclusive and customer-centric AI. This initiative not only strengthens our commitment to Arabic-speaking communities but also reflects our belief in collaborative innovation to shape the future of telecom experiences powered by trustworthy, localized AI.â€
From empowering customer service to enabling scalable, voice-first interfaces, TelecomGPT-Arabic marks a pivotal leap toward multilingual AI adoption in emerging markets, and represents the UAE’s bold vision for digital leadership on the global stage.
Clarence Michael
English Editor – Specialist